What Home Buyers Want in 2025

2025 homebuyers have made one thing clear: they want move-in-ready properties. According to a recent Bright MLS survey, more than 56% of prospective buyers say that move-in-ready condition is their top priority.

If selling is in your plan this year, here’s what you need to know about buyer priorities and how to prepare for them.

What Makes Move-In-Ready Homes So Appealing?

With high home prices, limited (yet rising) inventory, and elevated mortgage rates shaping the housing market in 2025, buyers are looking to avoid additional costs and hassles after closing.

A move-in-ready home means:

No immediate repairs or renovations: Buyers want to focus on settling in rather than dealing with contractors or DIY projects.
Predictable expenses: With fewer surprise repairs, buyers can better manage their budgets.
A seamless transition: Move-in-ready homes allow buyers to enjoy their new space right away.

What Buyers Are Willing to Compromise On

While a move-in ready home is a top priority, the Bright MLS survey reveals that buyers are willing to make compromises.

Lisa Sturtevant, Chief Economist at Bright MLS, explains, "Our survey found that while prospective buyers realize that trade-offs are often necessary, they are more likely to compromise on the size of the home and location before giving up on their dream of finding a home in move-in-ready condition."

Nearly 75% of buyers are open to purchasing a smaller home if it aligns with their budget or preferred location. Downsizing not only reduces costs but also lowers maintenance requirements without sacrificing quality.

Additionally, about 64% of buyers are willing to consider homes outside their ideal location, prioritizing affordability and move-in-ready condition over proximity to work, schools, or other amenities.

When it comes to upfront costs, 38.8% of buyers are prepared to stretch their budget for the right property, especially if it checks off their must-have features.

Understanding this strong preference for move-in-ready homes provides an opportunity for sellers to meet market demand. Let’s take a look at how you can get your home ready for motivated buyers.

How Sellers Can Capitalize on the Move-In-Ready Trend

If you’re planning to sell your home, prioritizing a move-in-ready presentation can help attract buyers and maximize your sale price.

This doesn’t mean you need to do a full renovation—but taking the time to do the following will help get your home market-ready:

1. Complete Essential Repairs

Start by fixing any obvious issues like leaky faucets, chipped paint, or squeaky doors. Small repairs can make a big difference in how buyers perceive your home.

2. Invest in Cosmetic Upgrades

Consider updates like fresh paint, new light fixtures, or modern hardware in the kitchen and bathrooms. These small changes can make your home feel updated without breaking the bank.

3. Stage Your Home for Success

Staging helps potential buyers envision themselves living in your home. Declutter, depersonalize, and arrange furniture to highlight the space's best features.

4. Highlight Energy Efficiency

With 32% of buyers prioritizing energy-efficient features, upgrading insulation or installing a smart thermostat can make your home stand out.

What if your home isn’t move-in ready?

Don’t worry—plenty of buyers are still eager to consider properties with a little room for improvement. Focus on showcasing your home’s strengths, like its solid structure, desirable location, or unique architectural details. These qualities can make it stand out, even if it needs some TLC.

To sweeten the deal, consider offering repair credits or a home warranty to give buyers peace of mind about tackling any updates. You can also explore innovative options like Zoodealio’s Cash+ Offer, which lets you make improvements and sell for top dollar—all without upfront costs. Want to learn more? Contact me and I’ll share all my secrets!)

Whether your home is move-in ready or not, emphasizing its potential can attract motivated buyers in any market.